{"id":22990,"date":"2025-02-19T08:53:03","date_gmt":"2025-02-19T07:53:03","guid":{"rendered":"https:\/\/www.ifabfoundation.org\/?p=22990"},"modified":"2025-02-19T08:53:03","modified_gmt":"2025-02-19T07:53:03","slug":"the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge","status":"publish","type":"post","link":"https:\/\/www.ifabfoundation.org\/en\/2025\/02\/19\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\/","title":{"rendered":"The IFAB 4 Next Generation Talents challenges begin: Illumia\u2019s challenge"},"content":{"rendered":"<p><span data-contrast=\"auto\">In recent weeks, IFAB 4 Next Generation Talents officially kicked off\u2014the program aimed at engaging the best university students from Emilia-Romagna to foster new synergies with the Foundation\u2019s member companies. With the start of activities, the challenges proposed by IFAB network companies are also underway: the first challenge is presented by <\/span><b><span data-contrast=\"auto\">Illumia<\/span><\/b><span data-contrast=\"auto\">.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<h6>The first challenge: creating a Scoring system<\/h6>\n<p><span data-contrast=\"auto\">With its challenge, Illumia asks participants to predict and prevent customer behavior to enhance the customer experience through an analysis of the provided data. To meet the challenge requirements, students will go through several key steps:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00a0Analyze the provided customer base data (customer information, contacts, and billing details)\u2014a critical phase that will allow participants to examine customer histories<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Study key trends and identify possible correlations<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"16\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Develop a predictive model to create marketing strategies that meet customer needs<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<h6>Impact and Benefits of the Challenge<\/h6>\n<p><span data-contrast=\"auto\">This challenge will give students the opportunity to work on the customer retention process, improving customer experience and reducing churn rates. This will result in more targeted strategies for the company and an expanded customer portfolio. Specifically, Illumia has identified three key benefits it hopes to achieve through the scoring system, which participants will need to focus on:<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"17\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">\u00a0Diversification of customer types<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"17\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Doubling customer numbers<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"17\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Growth of new customers<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Through this challenge, participants in the Next Generation Talents program will have the opportunity to think outside the box, take action, and collaborate by combining their diverse backgrounds.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent weeks, IFAB 4 Next Generation Talents officially kicked off\u2014the program aimed at engaging the best university students from Emilia-Romagna to foster new synergies with the Foundation\u2019s member companies. With the start of activities, the challenges proposed by IFAB network companies are also underway: the first challenge is presented by Illumia.\u00a0 The first challenge:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":22991,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[102,28],"tags":[],"class_list":["post-22990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ifab-4-next-generation-talents","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The IFAB 4 Next Generation Talents challenges begin: Illumia\u2019s challenge - IFAB International Foundation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ifabfoundation.org\/en\/2025\/02\/19\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The IFAB 4 Next Generation Talents challenges begin: Illumia\u2019s challenge - IFAB International Foundation\" \/>\n<meta property=\"og:description\" content=\"In recent weeks, IFAB 4 Next Generation Talents officially kicked off\u2014the program aimed at engaging the best university students from Emilia-Romagna to foster new synergies with the Foundation\u2019s member companies. With the start of activities, the challenges proposed by IFAB network companies are also underway: the first challenge is presented by Illumia.\u00a0 The first challenge:...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ifabfoundation.org\/en\/2025\/02\/19\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\/\" \/>\n<meta property=\"og:site_name\" content=\"IFAB International Foundation\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ifabinternationalfoundation\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-02-19T07:53:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ifabfoundation.org\/wp-content\/uploads\/2025\/02\/I4NGT-Articoli-sito-web-833x521-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"833\" \/>\n\t<meta property=\"og:image:height\" content=\"521\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Eccart03\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Eccart03\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/\"},\"author\":{\"name\":\"Eccart03\",\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/#\\\/schema\\\/person\\\/d0b7e6557f1066ec8a866cdc68a6ed58\"},\"headline\":\"The IFAB 4 Next Generation Talents challenges begin: Illumia\u2019s challenge\",\"datePublished\":\"2025-02-19T07:53:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/\"},\"wordCount\":251,\"publisher\":{\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.ifabfoundation.org\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/I4NGT-Articoli-sito-web-833x521-1.png\",\"articleSection\":[\"IFAB 4 Next Generation Talents\",\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/\",\"url\":\"https:\\\/\\\/www.ifabfoundation.org\\\/en\\\/2025\\\/02\\\/19\\\/the-ifab-4-next-generation-talents-challenges-begin-illumias-challenge\\\/\",\"name\":\"The IFAB 4 Next Generation Talents challenges begin: Illumia\u2019s challenge - 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